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Chanel no 5: The Scent of a Woman
by Nonita Kalra
Tracing where Chanel No. 5 is born
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Image: Getty Images
Coco Chanel in Paris, 1937. She enjoyed flouting convention
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<p>t is a very particular French summer morning, the kind where the sky is so blue that it looks as if it has been inked into exaggeration. The air is fresh, the sun is beautifully mild as it delicately highlights the picturesque drive from Nice to Grasse. I find myself inhaling deeply over and over again. I don’t want to miss the first sign or smell of the May Rose. After all, my job today is to visit the perfume capital of the world and see how the iconic fragrance Chanel No 5 gets its distinctive notes. The amber-coloured liquid with its “art-deco inspired, classic square-faceted” design holds a special place in my life. It was my grandmother’s favourite perfume. A bottle always lay on her dressing table. Today, I don’t leave home without generously dousing myself with it. Somehow, Chanel No 5 manages to remind me of my childhood even as it makes me feel all grown up and womanly. I am not in a minority. Every 30 seconds, a bottle of Chanel No 5 is sold somewhere in the world. Rather impressive for a product that was launched in 1921. Its most discernible ingredient is being gathered today. In the early hours of the morning, when the May Rose blooms. Done the old-fashioned way by pickers who have worked in Grasse for decades, it is a delicate, time-consuming process. Each flower is twisted off gently, never snapped, one by one. And when the bag is full, the precious cargo is taken to the factory and processed within the hour. Standing in the fields you can feel the fragrance clinging to your clothes. It is magical. The blooms have an uncontained beauty, nothing like the manufactured, almost antiseptic, roses you see in flower markets in big cities. </p><strong><a href="http://www.rubircd.com">chanel bag</a></strong>
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<p> With its clean classic lines, the bottle is designed to look like a whiskey decanter We head to the refinery to see how the concentrate is made. I am almost disappointed at how industrial the refinery looks—you would think the factory that makes this epic fragrance would have more colour, more character. And then you are reminded that fragrance making is a science. And belongs to men in lab coats. Like Ernest Beaux, the creator of Chanel No 5. As a teenager he apprenticed as a laboratory technician in the soap works of A Rallet & Company (Russia’s premier cosmetics, soap and perfume manufacturers at the turn of the 20th century). The roses are machine-pressed in a giant container and the concentrate that is extracted, I am told, is more expensive than gold. The residue, the roses sans the fragrance, has a strangely ripe and unpleasant smell. I think there is a life lesson here, but at the moment all I can think about is the woman behind this perfume because it has hit me that this, here, is the story of her life. </p><strong><a href="http://www.rubircd.com"> cheap chanel bags</a></strong>
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This article appeared in the ForbesLife India magazine of May-June 2014
Keywords:
Chanel no 5 ,
Perfumes ,
Coco Chanel ,
Paris ,
Grasse ,
Ernest Beaux ,
Scent of a Woman ,
May Rose
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